Where: Spine Auditorium between Buildings 2 & 3
Credit: 4
Description
An offering with a pre-selection process
Communicating science has become an integral part of a scientist’s research cycle. According to UNESCO, there are more than 7 million scientists and researchers working in labs today -- and they are publishing approximately 2 million articles a year in various journals. With so much science being produced, how can you make sure your research gets noticed and reaches the right people?
About this workshop divided into two sessions:
This workshop will show you different ways to communicate your research, as well as show you how to keep the momentum going and continue to build your reputation as an expert in your field with the media, fellow researchers and future investors between your discoveries.
Topics that will be covered in this 2-day workshop include:
- Establishing goals for communicating your science to different audiences
- Developing and practicing targeted messages about your research to reach your audiences
- Looking at the latest methods used to communicate science
- Using social media and learning how to increase your followers effectively
- Resources for communicating more broadly
By the end, you will understand what the media wants, have learned multiple ways to communicate science ranging from articles and video to social media, and have the tools you need to develop your science communication plan.
Check out this event’s photo gallery!
Benjamin Stevens
Ben Stevens is Head of Digital and Social Media at KAUST, devising and leading content strategy across KAUST’s primary social media channels. He also co-hosts Sciencetown, the KAUST podcast, with Nicholas Demille. Before moving to KAUST, he worked in communications for both UCL and King's College London and spent five years as an agency Senior Editor, creating websites and print publications for blue-chip and third sector clients. He has a bachelor's degree in English Literature from the University of York and began his career as a broadcast journalist at the BBC and in the commercial radio sector.
Nicholas Demille
Nicholas Demille is the head of University Editorial Services - the KAUST team responsible for publishing the official English language social channels, website, The Beacon and The Lens. Before joining KAUST he worked as an agency copywriter for numerous Fortune 100 brands. He also lived with the Maasai as a U.S. Peace Corps Volunteer in Kenya. Demille earned a master's degree in Global Journalism from Indiana University
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